Thursday, August 7, 2014

To kick off the sold-out Grand Opening Weekend of the Levi’s® Stadium Tours program opening to the public on Friday, August 8th, the San Francisco 49ers will incorporate some pomp and circumstance into the first official public tour while introducing valuable incentives for advance tour purchases for the rest of August.

As would be expected of the 49ers Faithful, the demand shown by 49ers fans to get a firsthand look at Levi’s® Stadium has been impressive. Levi’s® Stadium tours for Grand Opening Weekend are sold out through Sunday with limited dates and times remain available throughout the opening month of August. A popular option among guests has been to bundle the Levi’s® Stadium Tour and 49ers Museum presented by Sony tickets for the full stadium experience at a discounted rate.

Beginning this weekend, individuals who visit to pre-book public guided Levi’s® Stadium tours throughout the month of August will be eligible to win a host of exclusive rewards. The prizes include free Levi’s® Stadium tours and 49ers Museum presented by Sony access for a year, Levi’s® Stadium event tickets, or VIP Lunch or Dinner at Michael Mina’s Bourbon Steak & Pub. There will also be gift card giveaways from the Levi’s® Stadium Flagship Team Store for advance purchases made during the month of August.

“We knew the 49ers Faithful would be excited to get to know Levi’s Stadium, but the interest they’ve shown to experience it through our tour program has exceeded our expectations since going on-sale last month,” said 49ers COO Al Guido. “We designed Levi’s Stadium to be an attractive year-round destination for people of all ages and with this weekend’s opening of Levi’s Stadium Tours and the 49ers Museum, we welcome them to begin making new 49ers memories while reminiscing on the storied history of this franchise.”

Friday’s first pre-booked public stadium tour will be a star-studded event featuring 49ers alumni, team mascot Sourdough Sam, Gold Rush cheerleaders and the team drum line, Niner Noise.

Media Information

  • At 9:00 a.m., first tour begins with a group photo in the Dignity Health Plaza (Gate C) with JJ Stokes, Sourdough Sam, Gold Rush cheerleaders, Niner Noise.
  • Media interested to attend the event should park in the Great America Parking Lot directly outside of Gate C and plan to arrive by 8:45 a.m. for setup.
  • Dwight Clark and Dennis Brown will also be available for interviews and photos.

Levi’s® Stadium is much more than just the new home of the San Francisco 49ers, it is nearly two million square feet of cutting-edge technology and sustainable design conceived with the guiding principle of re-defining the fan experience. A Levi’s® Stadium Tour will highlight features that include the 49ers Team Store, Michael Mina’s Bourbon Steak + Pub restaurant and the 49ers Museum presented by Sony, which houses the Edward J. DeBartolo Sr. 49ers Hall of Fame and the Denise DeBartolo York Education Center.

The 49ers Museum presented by Sony – a first-class celebration of the 49ers past, present and future – also opens to the public on August 8th and tickets are available all weekend – from 10:00 a.m. to 6:00 p.m. – at Levi’s® Stadium’s Visa Box Office. Museum ticket prices start at $15 for the 20,000-square-foot interactive experience that features 11 unique gallery and exhibit spaces including the Trending Gallery — where you will learn what’s new with the team and the space — the Morabito Theater, the Edward J. DeBartolo, Sr. 49ers Hall of Fame, the Bill Walsh Innovation Gallery, the Super Bowl Gallery and so much more. Individuals can learn more about the 49ers Museum presented by Sony and pre-book tickets at

Individuals can visit to pre-book public guided tours of Levi’s® Stadium based on availability of dates and reserved times. In addition, discounted private bookings for groups of 20 or more can be made by calling 415-GO49ERS, extension 5. General inquiries concerning Levi’s® Stadium Tours should be directed to Tour prices start at $25 per adult and all visitors can bundle access to the 49ers Museum presented by Sony for just $10 more.

Both public and private tours are available seven days a week year round with exceptions around 49ers home games, major Levi’s’® Stadium events and select holidays. All tours last approximately 90 minutes, departing from the Intel Plaza at the Northwest corner of Levi’s® Stadium. The public tour destinations include the Main Concourse, United Club, NRG Solar Terrace, Team Locker Room, Gold Rush Locker Room, BNY Mellon Club, Field Patio and Michael Mina’s Bourbon Steak + Pub restaurants. Private group tours include pricing discounts, several surprise stops and a unique group photo opportunity. All spaces on the tours are subject to availability.

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