Jenni Luke

Vice President, Community Impact

3rd NFL Season; 3rd with 49ers

Jenni Luke is in her third season with the San Francisco 49ers as vice president, community impact.

In her role, Luke oversees the 49ers Community Impact department which is comprised of Community Relations; the 49ers Foundation, including its award-winning direct programs; 49ers EDU which teaches the principles of STEAM education through the sport of football; and 49ers PREP which provides opportunities to young people to be active and encourages them to live a healthy lifestyle. Luke supports the 49ers work in educating and empowering Bay Area youth through the various philanthropic arms of the 49ers Foundation and community engagement efforts. Luke is also responsible to overseeing the 49ers Museum and Fan engagement department. 

Prior to joining the 49ers, Luke was the CEO of Step Up, a nonprofit that works with high school girls in after-school and weekend programs on becoming confident, college-bound, career-focused, and ready to join the next generation of professional women. In this role, she led one of the nation’s most sought-after mentorship organizations and significantly grew the organization’s reach over her tenure. Luke oversaw offices in Chicago, Dallas, Los Angeles and New York, and directed the organization’s objective of propelling girls living or going to school in under-resourced communities to fulfill their potential. 

In 2014, Luke was named to Marie Claire’s list of 20 Women Changing the Ratio and in 2016 she was named one of SmartCEO’s Brava  Award winner. Luke has also spoken on several panels and conferences on various topics such as gender equality, workplace issues, social capital, leadership and nonprofit administration. She has served as a guest speaker for American Express, Samsung, the American Marketing Association, the espnW Summit, Delta Zeta Sorority’s Carolyn Barnes Gullatt Symposium, and Los Angeles magazine’s CityThink Series. Additionally, Luke was also a member of the college and career readiness working group of Clinton Global Initiative America and sat on Forbes’ Nonprofit Council, an invitation-only organization for chief executives representing successful nonprofits. She also serves on boards for the Silicon Valley Leadership Group Foundation and City Year San Jose/Silicon Valley.

Luke worked at Step Up for 10 years, having also worked with The Alliance for Children’s Rights and the ACLU of Southern California. Luke holds a J.D. from the University of Colorado School of Law and a B.A. from UC San Diego.